“The controversial Tropicana redesign is rolling back to its previous design after an onslaught of negative feedback.
A tipster tells us that Pentagram principal, Paula Scher, states in her Facebook status update:
“Paula Scher thinks that the Tropicana recall will be the worst thing that happened to graphic design since focus testing.”
Unfortunately, we would have to agree.”
I actually liked the new design. Its a lot better than Pepsi’s new logo. And thats a fact!
The old design was still in our local store as of last night.
